|
Rates Effective November 2007
Circulation
23,000 art teachers, supervisors, and administrators
at elementary, secondary, and university levels, including
libraries, museums, and schools.
| January |
November 1 |
November 10 |
| March |
January 2 |
January 10 |
| May |
March 1 |
March 10 |
| July |
May 1 |
May 10 |
| September |
July 1 |
July 10 |
| November |
September 1 |
September 10 |
| 1 page — 7 1/8" x 10" |
$1,683
|
$1,512
|
| 2/3 page vertical — 4 5/8" x 9 3/4" |
$1,403
|
$1,255
|
| 1/2 page vertical — 3 1/2" x 9 3/4" |
$1,200
|
$1,073
|
| 1/2 page horizontal — 7 1/8" x 4 7/8" |
$1,200
|
$1,073
|
| 1/3 page vertical — 2 1/4" x 9 3/4" |
$918
|
$716
|
| 1/3 page square — 4 3/4" x 4 3/4" |
$918
|
$716
|
| 1/6 page vertical — 2 1/4" x 4 3/4" |
$493
|
$447
|
| Cover 2: Inside Front |
$2,056
|
$2,024
|
| Cover 3: Inside Back |
$1,870
|
$1,683
|
| Cover 4: Outside Back |
$2,056
|
$2,024
|
*Price Per Ad
$206 per 1/6 page (100 word limit), or multiples thereof.
Submit text and purchase order number or MasterCard/VISA/American Express credit card
number to lezell@naea-reston.org.
NAEA encourages the dissemination of information concerning art education products and services that benefit or contribute to the professional development of its members and the students they serve. NAEA reserves the right to accept only advertising that follows NAEA policy.
Payment: Accounts are due and payable 30 days from the date of invoice. First-time advertiser or agency on behalf of first-time advertiser must remit full payment with first insertion. Payment may be made by purchase order number or charged to VISA/MasterCard/American Express. Billing address must be included
Cancellations: No cancellations will be accepted after camera-ready deadline.
Short-Rates: Advertisers who do not insert the contracted amount of advertising space (within 12 months from date of first insertion) will be short-rated.
Inaccurate Rates on Insertion Orders: Inaccurate rates will be treated as clerical errors and advertisements will be published and charged at the appropriate rate in effect at the time of insertion.
Composition: Advertisers
are requested to furnish camera-ready copy. If the advertiser
is unable to provide camera-ready copy, typewritten
copy will be accepted. Advertisers will be billed for
typesetting and alterations at the rate of 25% of the
ad rate.
Format: Materials may be
submitted electronically, or on CD or Zip disk. Digital
files must be compatible with the Mac version of InDesign.
Files may be InDesign, TIF, PDF, or EPS and must include
all fonts and illustrations when appropriate. Word or
text-only files will be reformatted in InDesign. For
a proof, please provide a fax number with your ad. Line
screen for printing is 133.
Additional Advertisement Preparation: Advertisers will be billed for photo reductions, enlargements, typesetting, stripping, alterations, or any additional work to complete mechanical preparation of ads.
Advertising Agencies: Advertising agencies will receive 15% commission on ad placements if said agency supplies camera-ready art. Publisher reserves the right to disallow an agency commission if remittance has not been made in full within 30 days. An advertiser will become liable for payment of any invoice to its agency if the invoice becomes past due by more than 30 days.
Tear Sheets: Tear sheets will be sent to the advertising organization as proof of advertising.
Material Destruction: All production materials will be destroyed 6 months after publication unless otherwise noted.
Color Ads: 4-color ads,
add $911 plus regular ad price. Color proofs must be
supplied.
Trim Size: 8 1/8" x 10 7/8", saddled stitched. Line screen for printing is 133. Negatives must be right reading, emulsion side down. Bleed ads are accepted at 15% extra; allow 1/8" on each trim edge.
|
