NAHS News Ad Specifications

Newsletter of the National Art Honor Society
Rates Effective Winter Issue 2007/Spring Issue 2008

NAHS News is the official newsletter of the National Art Honor Society. Published twice a year (Winter and Spring), it contains feature articles on careers in art, preparation of portfolios, news on NAHS chapter activities, student artwork, and information on scholarships. Each NAHS member receives his/her own copy; each chapter sponsor receives complimentary copies. Total circulation of NAHS News is over 35,000.

NAEA encourages the dissemination of information concerning art education products and services that benefit or contribute to the professional development of its members and the students they serve. NAEA reserves the right to accept only advertising that follows NAEA policy.

Circulation
Approximately 35,000, middle and senior high school students enrolled in art throughout the U.S.

Marketing, recruiting, and attracting quality art students can be a challenge. NAHS News gives you the opportunity to most effectively reach prime students for enrollment in your institution. How else will top high school art students learn about your programs?

The National Art Honor Society, established in 1978 by NAEA, now has over 2,800 chapters with over 32,000 students in grades 7-12. High school students inducted into NAHS must be enrolled in advanced art classes, and maintain a 'B' average or better to remain in NAHS. School chapter activities include preparing exhibits, visiting museums/galleries, and other school art related activities. Not all high school art students are NAHS members.

Recruit Top Art Students
You can reach the best art students by advertising in the NAHS News. NAHS students who are enrolled in more advanced art courses are more motivated and serious about art, and are more likely to consider post-secondary opportunities to study art, than the typical high school student.

Costs
Advertising rates for NAHS News are moderate. For example, if you mailed a brochure to each of 32,000 NAHS students at the non-profit bulk rate, the postage would still cost you more than two full-page ads.

Institutional Benefit
To help extend your advertising budget, if your organization is an NAEA Institutional Member, we will reduce your rate fees five percent, on any size, and any number of ads for this year. Simply write or telephone in your ad reservation today and deduct the five percent from the top!

Increase Enrollments
Your ad in NAHS News will reach over 32,000 quality high school art students throughout the nation. A rate schedule is presented below.

Contact Margi Worrest, NAHS Coordinator, at (703) 860-8000 x219, Fax (703) 860-2960, E-mail: mworrest@naea-reston.org or write her at 1916 Association Drive, Reston, VA 20191-1590, to reserve your ad space.

Format
Materials may be submitted as film, on CD, zip disk, or electronically. Files may be JPEG, TIF, PDF, or EPS and must include all fonts and illustrations when appropriate. All ads and halftones must be prepared for 85 line screen (minimum 180 dpi).

Payment
Accounts are due and payable 30 days from the date of invoice. First-time advertiser or agency on behalf of first-time advertiser must remit full payment with first insertion.

Method of Payment: NAEA will accept checks, purchase orders numbers, or credit cards (VISA, MasterCard, or American Express). If you wish to pay by credit card, please include (with your order submission) your credit card number, expiration date and security code (last 3 digits on back of the card).

Cancellations
No cancellations will be accepted after camera-ready deadline.

Inaccurate Rates on Insertion Orders
Inaccurate rates will be treated as clerical errors and advertisements will be published and charged at the appropriate rate in effect at the time of insertion.

Tear Sheets
Tear sheets will be sent to the advertising organization as proof of advertising.

Material Destruction
All production materials will be stored for up to 12 months after publication unless otherwise noted.

Trim Size
Trim Size is 11 3/8" x 15" newsprint. Line screen is 85. No color or bleed ads are accepted.

Display Ad Rates

Deadlines
Winter Issue: NOVEMBER 1
Spring Issue: MARCH 1

Method of Payment
Check

PO#______________________

VISA #____________________/ Expiration date:_______ / Security code*:____

MasterCard #____________________/ Expiration date:_______ / Security code*:____

American Express #____________________/ Exp. date:_______ / Security code*:____

*last 3 digits on back of card